Testing Warning Labels for Retail Cannabis Products Using a Discrete Choice Experiment

Recruiting N/A Interventional Study
Cannabis Use Risk Perception Decision Making
No Placebo Group Every participant receives an active treatment — no one gets a placebo.
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At a Glance
Age
21 and older
Sex
Any
Study type
Interventional
Purpose
Prevention
Participants needed
450 (estimated)
Sponsor
University of Oklahoma · Other
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About This Trial
This discrete choice experiment (DCE) study aims to address gaps in cannabis packaging regulatory research by testing how variations in cannabis packaging and health warning design impact reactions to packaging and intentions about cannabis use. The goal of this work is to identify the most effective combination of health warning features to improve consumer awareness of cannabis health risks. Est…
Trial Locations
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Eligibility Criteria
Eligibility for participation includes: 1) being 21 years of age or older, 2) being able to speak and understand English, 3) self-reported having consumed cannabis in the last 30 days (any mode, e.g., flower, vape, edible, etc.), and 4) residing in a U.S. state or jurisdiction where retail (i.e., no…
Contacts

Zachary Massey, PhD

405-271-6872

Zachary-Massey@ou.edu

CONTACT